London readers (and others), you may well know of Cityread already, but it's new to me.
In a nutshell, it's a London-wide book group and literature festival which runs for a month annually, and aims to get everyone reading a chosen novel.
This May's book is The Muse by Jessie Burton, and past titles - each set in the city - include Ben Aaranovitch's Rivers of London, Prophecy by S.J. Parris, and Sebastian Faulks's A Week in December.
The typical programme of related events, as the video shows, is extensive, imaginative, and aims to reach as wide a readership as possible, all of which is to be commended.